Michael Miller that’s maybe part of it, yeah.

The motivation behind “never speak its name” seemed to me more about maintaining focus on the fiction, which in some cases, yeah, probably means disentangling the subtext as well. The GM is free to make all kinds of subtextual moves! Not sure that’s possible on the player side, though, since at some point you need to settle on the moves they have to make, which are very much named.